
In a context where Artificial Intelligence (AI) is advancing at an accelerated pace, companies are leveraging its advantages to optimize efficiency and productivity. However, the challenges and opportunities brought by this tool demand strong governance.
That is one of the most pressing issues companies must address today, with boards of directors playing a crucial role.
To discuss this topic, FIBA hosted the webinar “Gobernanza de la IA: la clave para enfrentar una nueva era”, where BH Compliance CEO Susana Sierra participated as a panelist alongside Andrés Williamson, Director of AWN Advisors LLC, and Manuel Gómez, Professor of Law and Associate Dean at Florida International University – College of Law. The webinar was moderated by Nicolás Franco, Lead Advisory Partner for the Financial Industry at BDO InterAmericas.
The discussion focused on the challenges and opportunities that artificial intelligence is already generating in the business world. From a strategic, ethical, and regulatory perspective, the panel addressed how AI has ceased to be a future promise and has become a present reality—one that is transforming business models, legal frameworks, organizational structures, and, most importantly, the way responsible leadership must be exercised. In this context, implementing effective AI governance is not optional but a strategic imperative. Companies that fail to properly manage the ethical, legal, and reputational risks associated with AI are jeopardizing their long-term sustainability.
Among the key points highlighted during the webinar—essential for effective AI governance—were the following:
- AI governance begins with corporate governance.
- The board of directors plays an irreplaceable role in overseeing AI, as its implementation involves strategic and ethical decisions, not merely technical ones.
- AI carries multiple risks—ethical, legal, reputational, and operational—that must be managed appropriately.
- While regulatory frameworks are strengthening in most countries, companies should not wait. Self-regulation is critical to anticipating reputational risks.
- Responsible AI implementation must serve corporate strategy, purposeful innovation, and positive impact for all stakeholders.
With more than 650 registrants, the webinar was a valuable opportunity to bring this issue to the forefront and emphasize the importance of companies embracing ethical and responsible AI governance.